brave:works case #857: bananas are not only an excellent source of potassium, studies show they’re a fabulous way to promote an Andy Warhol event.

brave:works is about doing work that gets noticed and gets results, like hanging plastic bananas – instead of posters – around town to promote an event. An event that ended up selling out. Because when you play it safe, things like that probably won’t happen. Pretty simple.

brave:works. It’s our compass.

We believe in brave:works for all of our clients' success - it can be lump-in-the-throat emotional. Funny. Sad. But whatever form it takes, it should be engaging, relevant and entertaining. And it should build trust. The best work happens when our clients are brave. Brave enough to trust our instincts and counsel. Brave enough to step out of their comfort zone and create work that doesn’t just blend in – but builds brands.

It’s what drives us and creates success for our clients.

See brave:works Examples.